cabi
broadcast graphics package for live fashion show event
Cabi, the largest women’s apparel company to sell through independent stylists, hosts a bi-annual show called The Scoop. Each season more than 3,500 women gather to attend the launch of cabi’s fall and spring collections.
For six seasons and counting, I have been working in collaboration with cabi and the Sheppard to create all the event graphics that align with the season’s theme.
The fashion show is always a fun event for the cabi community to gather, share the highlights of the year, and reflect on what they have learned.
a highlight for me was creating the charm content, based off the real award bracelets that are given to the highest earning salespeople.
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See you next season!
Credits
Client: cabi
Agency: The Sheppard
Creative Director: Matthew Sheppard
Producers: Heather Spilsbury, Brenda Canales, Christine Da Silva
Video Editor: Sage Adorno
Graphic Designers: Jason Powell, Igor Campos
Motion Designer: Caroline Marks
Environmental Designer: Rachel Miu
Scope
Broadcast
Event Graphics
3D Logo Animation
Lower Thirds
Fashion Show Bugs